Rogers and Northwest Arkansas Overview

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Rogers is nestled in Northwest Arkansas (NWA) in the Ozark mountains. NWA is one of the fastest growing regions in the U.S. With over 575,000 residents and counting, NWA is one of the nation’s 100 largest metropolitan statistical areas and is ranked as a top five place to live by U.S. News. Most of the region’s population consists of Rogers and our three neighbors: Bentonville, Springdale, and Fayetteville.

In metro population size, Northwest Arkansas is similar to:

  • Chattanooga, TN
  • Des Moines, IA
  • Jackson, MS
  • Lexington, KY
  • Spokane, WA

The largest property in NWA is the Embassy Suites & Rogers Convention Center with 400 guest rooms and 125,000 square feet of meeting space. The convention district has undergone over $2 billion of private development since the opening of the convention center in 2007. It includes over 60 restaurants, 100 shops, Topgolf, an aquarium and an 11,000-seat outdoor amphitheater – The Walmart AMP. We sit a stone’s throw from Bentonville’s beautiful Crystal Bridges Museum of American Art, which is a popular location for an evening reception amongst a variety offsite venues here in Rogers and NWA.

an aerial view of an office building and parking lot.

Northwest Arkansas National Airport (XNA) makes getting to Rogers and Northwest Arkansas a breeze. The airport is located 12 miles from the convention center and offers direct flights to over 20 destinations coast-to-coast.

A map of the united states with different airlines.

NWA is known nationally as the home to industry giants Walmart, Tyson Foods, and J.B. Hunt Transport Services, Inc. Many other Fortune 500 companies have offices in the region including Procter & Gamble, Unilever, Coca-Cola, Johnson & Johnson, 3M, Hershey, and more than 1,400 others. NWA is also home to the University of Arkansas and its 31,000 students, which boasts the top retail and supply chain management program in the country.


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